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Sergeant Rex Colt, reporting for stupid duties
I sometimes feel like my job as a video games writer is to cushion the public from phrases like "key pillars". It's a phrase that was so obviously born in advertising, and somehow became so normal in conversations between PRs and developers that it started leaking out in presentations to journalists. This means that an essential part of my job is to soak up this phrase like a Kevlar vest, and never repeat it to you, in case a hideous phrase becomes widely accepted. I'm sorry. I've failed.... read more